JUG is a printed magazine that focuses on cultural manifestations and the people behind them. 

#EDITORIAL #PRODUCTION #BRANDING #PRESS #CONTENT-DEV

JUG is currently published in two printed issues.

The issues are design opposites.

The first JUG has a conservative layout that breaks no design rules, follows the structure of the content and treats visuals and text separately.

JUG #2

The layout was something that pushed the limits of print. Our idea was to provide not just interesting stories, but a way to make them cover the page so that the magazine becomes a complex experience. 

The morphology of the articles follows their content. The story doesn’t just act on the inner voice, it’s also meant to act on the way you see it.