JUG is a printed magazine that focuses on cultural manifestations and the people behind them.
#EDITORIAL #PRODUCTION #BRANDING #PRESS #CONTENT-DEV
JUG is currently published in two printed issues.
The issues are design opposites.
The first JUG has a conservative layout that breaks no design rules, follows the structure of the content and treats visuals and text separately.
The layout was something that pushed the limits of print. Our idea was to provide not just interesting stories, but a way to make them cover the page so that the magazine becomes a complex experience.
The morphology of the articles follows their content. The story doesn’t just act on the inner voice, it’s also meant to act on the way you see it.