Lucky Cup is a specialty tea brand focused on unique and wonderful blends of tea. Each blend is inspired by adventurous holidays around the world. From logo to packaging and website graphics, the Lucky Cup aesthetics are meant to communicate a vibrant and different way of making tea.
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Lucky Cup has a range of 15 blends covering all tea types. The graphics express a sensorial treat throughout the choice of colours and perky patterns. Each pattern is developed based on the kind of tea it contains. The colours are trully inspired by the small dried leafs from the respective blend.